Google Ad Manager Connector

The Google Ad Manager Connector is a client-side utility that analyzes page content and generates GPT-compatible targeting signals. It provides seven targeting keys including IAB categories (v3.0 and v2.2), sentiment, brand suitability, brand safety score, content depth, and ad adjacency-all without cookies or user tracking.

No, this is not an official Google Ad Manager integration. It's a first-party utility fully controlled by the publisher that generates custom targeting keys compatible with GAM's key-value targeting system.

Create custom targeting keys in GAM under Inventory > Key-values for each signal (mixpeek_iab_v3, mixpeek_sentiment, mixpeek_suitability, etc.). Then target line items using combinations like: mixpeek_iab_v3 = 19 AND mixpeek_suitability = high AND mixpeek_sentiment = positive.

Shadow mode lets you test the connector in production without affecting actual ad targeting. Enable it with shadowMode: true in the configuration. The connector will analyze content and log results but won't apply targeting to GPT, allowing you to validate signals before going live.

The connector can track which ads have been shown on a page to enable competitive separation. Listen to GPT's slotRenderEnded event and call recordAdImpression() with advertiser and creative data. This helps prevent competitor ads from appearing together.