Two Sides of the Ecosystem, One Platform
Built for both sides of the advertising ecosystem
Maximize Inventory Value
Enrich content inventory with contextual signals to attract premium demand
- Higher CPMs & Fill Rates
Rich contextual data attracts more competitive bids
- First-Party Data Monetization
Turn your content into valuable contextual signals
- Automated Content Classification
IAB taxonomy tagging at scale across all media types
- Brand Safety & Suitability
Protect inventory value with comprehensive content analysis
Real Impact: Publishers see 25-35% CPM increases with deep multimodal contextual signals in bid requests
Optimize Media Spend
Precision targeting with multimodal context—reduce waste, improve performance
- Higher Relevance, Lower CPA
Better context matching = better campaign outcomes
- Multimodal Content Understanding
Analyze images, video, audio—not just text metadata
- Brand Safety Verification
Verify placement suitability before serving ads
- Cookieless Performance
Maintain targeting quality without user tracking
Real Impact: DSPs report 40% improvement in contextual targeting accuracy and 60% reduction in brand safety incidents
Proven in Production
Real results from teams using Mixpeek for contextual intelligence
Across all media types compared to keyword-only targeting
Fewer wasted impressions on irrelevant or unsafe content
Users find relevant content across modalities in seconds
Video Publisher Increases CPMs by 32% with Rich Contextual Signals
A leading video publisher used Mixpeek to enrich inventory with IAB categories, sentiment, and visual context—attracting premium demand and increasing CPMs by 32%.
Leading DSP Improves Contextual Targeting Accuracy by 40%
A major DSP used Mixpeek's multimodal analysis to understand content beyond keywords—reducing mismatched placements by 60% and improving campaign performance by 40%.
Built for the Entire Advertising Ecosystem
Privacy-first contextual intelligence that performs without cookies—for publishers monetizing inventory and advertisers optimizing spend
Multimodal by Design
One pipeline for text, images, video, audio, PDFs—understand context across all content types.
Your Infrastructure, Your Rules
Build on your own storage and databases—complete control, infinite flexibility, zero vendor lock-in.
Better Relevance, Fewer Hacks
Hybrid retrieval + late-interaction models for fine-grained contextual matches.
API-First & Fast to Ship
Simple SDKs + webhooks to light up contextual targeting, search & recommendations.
How It Works
Three simple steps to activate multimodal contextual targeting
Ingest
Connect to S3 or upload files—automatic content detection and queuing.
Enrich
Extract embeddings, transcripts, OCR, and contextual features.
Activate
Query and retrieve ranked results with precise timecodes and segments.
Activate Contextual Intelligence Everywhere
From precision ad placement to content safety and semantic discovery
Precision Ad Placement
Place ads in brand-safe, relevant environments using multimodal content analysis.
- 70% increase in relevance across all media types
- Reduce wasted ad spend on misaligned placements
- Discover contextual opportunities competitors miss
Content Safety & Brand Protection
Ensure brand-safe placements with real-time content analysis across all modalities.
- Real-time content analysis across modalities
- Custom safety policies for your brand values
- Prevent issues before ads are placed
Semantic Content Discovery
Find frames in video, tables in PDFs, and moments in audio with intent-based search.
- Single search box across all content types
- Intent-based matching beyond keywords
- Reduced null results, faster time-to-answer
AI Agents with Real Context
Ground LLMs in precise segments—pages, frames, clips—for accurate, cited responses.
- RAG with receipts—precise segment retrieval
- Reduce hallucinations with grounded context
- Timecode & page-level citations
Powered by Industry-Standard Taxonomies
Industry-standard classification with IAB Content Taxonomy 3.0 and custom hierarchies
IAB Content Taxonomy 3.0
Industry-standard classification for consistent categorization across campaigns and the programmatic ecosystem.
- 700+ categories for precise classification
- Automatic migration from IAB 2.x to 3.0
- Industry-wide compatibility
Why Taxonomies Are Essential for Contextual Targeting
Consistency
Standardized categories ensure consistent classification across all your content and campaigns
Scale
Automate content classification at scale without manual tagging or intervention
Brand Safety
Categorize content for brand safety and suitability scoring based on your guidelines
Prebid.js Connector
Pass contextual signals directly into Prebid auctions as first-party data
Pass IAB categories, sentiment, and content features to bidders
Enhance bid requests without third-party cookies
Better targeting data = more competitive bids
// Add Mixpeek module to Prebidpbjs.addModule('mixpeek', {apiKey: 'your-api-key',features: ['iab', 'sentiment']});// Contextual data automatically// enriches bid requestspbjs.requestBids({// Your standard configadUnits: adUnits,bidsBackHandler: initAdserver});
Context Without Cookies, Insight Without Uploads
Like the best contextual ad platforms, but for your own multimodal data
Traditional Contextual Ad Tech
- ✗Limited to publisher networks
- ✗Black-box algorithms
- ✗No control over data or models
- ✗Primarily text & metadata-based
Mixpeek Multimodal Intelligence
- ✓Infrastructure you own and customize
- ✓Complete flexibility—adapt to your needs
- ✓No vendor lock-in, no black boxes
- ✓Text + images + video + audio + PDFs
Infrastructure you control. Flexibility you need.
Your storage, your databases, your rules—customize everything to fit your business exactly.
Built for Control, Performance & Privacy
Infrastructure designed for flexibility—customize and scale on your terms
Late-Interaction Retrieval
Fine-grained matching at the token level—not just document similarity. Get precise relevance for complex queries.
Read the deep-diveUse Your Database
Choose any database that fits your needs—Qdrant, pgvector, Supabase, or others. Complete flexibility to match your existing infrastructure.
View integrationsUse Your Storage
Connect to any S3-compatible storage—Amazon, Cloudflare R2, GCS, or others. Your data stays in your environment, under your control.
See docsFrequently Asked Questions
How do publishers benefit from multimodal contextual signals?
Publishers enrich inventory with IAB categories, sentiment, and visual context passed to bidders in real-time—increasing CPMs by 25-35% on average.
Can we keep data in our own cloud?
Yes. Use your own storage and databases with complete control—data never leaves your environment.
Which databases are commonly used?
Qdrant, pgvector, and Supabase Vector are the most popular. Production patterns and examples are documented in our integration guides.
Do you handle video deeply?
Yes—full support for chunking, scene detection, and timecode-level search within videos.
How is this better than "just text search"?
Multimodal embeddings find relevance in images, video, and audio that text-only search misses.
What makes Mixpeek different from contextual ad platforms like Seedtag?
Seedtag is a closed SaaS platform. Mixpeek is infrastructure you own—customize freely, use your own storage and databases, maintain full control.