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    Intermediate
    E-commerce

    AI Catalog Search for Marketplaces

    Deploy AI-powered catalog search for marketplaces. Semantic understanding matches buyer intent to seller listings across inconsistent multi-vendor catalogs.

    Who It's For

    Online marketplace operators, B2B procurement platforms, and multi-vendor catalog aggregators managing 1M+ listings from thousands of sellers with inconsistent product data

    Problem Solved

    Marketplace catalogs suffer from wildly inconsistent product data across sellers. The same product is described differently by different vendors, and buyers cannot find what they need despite it being listed. Keyword search fails because sellers and buyers use different vocabulary, and product images are the most reliable signal but are not searchable.

    Why Mixpeek

    Multimodal search bridges the vocabulary gap between sellers and buyers by understanding product content rather than matching keywords. Taxonomy enrichment normalizes the long tail of seller categorizations. Handles the data quality challenges inherent in multi-vendor marketplaces.

    Overview

    AI catalog search for marketplaces solves the fundamental discovery problem of multi-vendor platforms: buyer intent rarely matches seller vocabulary. By encoding listings multimodally and searching semantically, buyers find what they need regardless of how sellers described it.

    Challenges This Solves

    Seller Data Inconsistency

    Thousands of sellers describe similar products with different titles, attributes, and categorizations, creating a fragmented catalog experience

    Impact: Buyers see incomplete or duplicate results, and equivalent products from different sellers appear under different search terms

    Vocabulary Mismatch at Scale

    Buyers search using consumer language while sellers list using industry terminology, brand-specific naming, and SKU codes

    Impact: 25-35% of buyer searches return suboptimal results due to terminology mismatch

    Category Normalization

    Each seller maps products to categories differently, and many use free-text categories rather than the marketplace taxonomy

    Impact: Category browse experiences show incomplete results and buyers lose trust in filtered navigation

    Recipe Composition

    This use case is composed of the following recipes, connected as a pipeline.

    1
    Semantic Multimodal Search

    Find anything across video, image, audio, and documents

    2
    E-commerce Catalog Enrichment

    Auto-enrich product listings from images at scale

    3
    Feature Extraction

    Turn raw media into structured intelligence

    Feature Extractors Used

    multimodal extractor

    text extractor

    Retriever Stages Used

    Expected Outcomes

    +40% over keyword baseline

    Search relevance (NDCG@10)

    75% reduction

    Zero-result search rate

    +20% from improved product discovery

    Buyer conversion rate

    Upgrade Your Marketplace Search

    Clone the catalog search pipeline and connect your multi-vendor product database.

    Estimated setup: 1 hour

    Frequently Asked Questions

    Ready to Implement This Use Case?

    Our team can help you get started with AI Catalog Search for Marketplaces in your organization.