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    The AI Platform for Sports Media & Analytics

    Turn raw broadcast footage into highlight reels, searchable archives, and structured analytics — automatically. Built for broadcasters, leagues, and sports media companies.

    From Raw Footage to Ready-to-Publish Content

    Multimodal AI analyzes visual action, audio spikes, and on-screen graphics together — catching every moment human editors miss.

    Automated Highlight Generation

    Detect goals, dunks, touchdowns, and crowd reactions using combined visual action detection, audio spike analysis, and on-screen graphic parsing. Highlights are ready in minutes, not hours.

    15 min
    Turnaround
    24x faster
    vs. manual
    95%+
    Moments captured

    Semantic Archive Search

    Make decades of archived broadcast footage searchable by natural-language query — player name, action type, team, score situation, or semantic description. Every scene becomes a data point.

    <1s
    Query latency
    0 required
    Manual tagging
    MP4, MOV, MKV
    Formats

    Broadcast & Performance Analytics

    Extract structured data from raw video — on-screen score overlays, player stats, VAR indicators, and event sequences — as structured JSON. Correlate video moments with match data automatically.

    98%+
    OCR accuracy
    Per sport
    Events detected
    Structured JSON
    Output

    The Numbers

    What sports media teams see after deploying Mixpeek

    24x
    Faster highlight turnaround
    6 hrs → 15 min
    95%+
    Key moments captured
    vs. ~65% manually
    5x
    More clips per game
    More content, same footage
    0
    Manual tags required
    Fully automatic indexing

    How It Works

    Three analysis channels fused into a single highlight score

    Visual Action Detection
    Scene embeddings matched against sport-specific event exemplars
    weight: 60%
    Audio Spike Recognition
    Crowd noise peaks + commentator excitement transcript
    weight: 40%
    On-Screen Graphic Parsing
    Score changes, replays, VAR indicators via OCR
    weight: bonus
    Output: ranked highlight manifest with timestamps in 15-20 min per match

    Real-World Use Cases

    Discover how organizations are leveraging Mixpeek to solve complex challenges

    Advanced
    7 min

    Sports Highlights

    Auto-generate highlight reels from full-length sports footage

    24x faster

    Highlight generation time

    Who It's For

    Sports broadcasters, media companies, and content teams processing 100+ hours of live footage weekly

    Frequently Asked Questions

    How does Mixpeek detect highlight moments in sports footage?

    Mixpeek uses a combination of visual action recognition (player contact, ball trajectory, goal sequences), audio spike detection (crowd noise, commentator excitement), and on-screen graphic analysis (score changes, replays). All three signals are fused together to rank moments by highlight potential. You configure what counts as a highlight per sport through customizable event taxonomies.

    Which sports are supported?

    Any sport that's been filmed. Mixpeek supports configurable event taxonomies, so football (goals, fouls, red cards), basketball (dunks, three-pointers, blocks), American football (touchdowns, interceptions), baseball (home runs, strikeouts), tennis (aces, winners), and custom sports all work. Each sport defines its own 'highlight moment' criteria.

    How fast can highlights be generated after a game ends?

    With batch processing, a 90-minute match can be fully analyzed and highlights assembled within 15-20 minutes of the final whistle. For live streams, Mixpeek can generate near-real-time highlights within minutes of a moment occurring, enabling immediate social media publishing.

    Can it search archived broadcast footage from previous seasons?

    Yes. Upload historical footage in bulk and Mixpeek processes it into a fully searchable archive. Query by player name (with face recognition), action type ('bicycle kick', 'hat trick'), date range, or semantic description ('dramatic comeback in the final minute'). Results include exact timestamps and keyframes.

    How does player identification work?

    Provide labeled reference images of each player (jersey number, headshot, or in-game frames). Mixpeek builds face and visual signature models per player. You can then search footage by player name and retrieve every scene they appear in with timestamps and confidence scores.

    Does this work with live broadcast streams or only recorded footage?

    Both. Mixpeek processes pre-recorded video files (MP4, MOV, MKV, etc.) and can integrate with live stream ingestion pipelines via HLS or RTMP. For live workflows, frames are sampled and analyzed in near-real-time with configurable latency targets.

    Ready to automate your sports content pipeline?

    Connect your footage and generate your first highlight reel in under an hour.