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    Prebid.js RTD Adapter

    Privacy-first contextual targeting for header bidding

    A Real-Time Data (RTD) module for Prebid.js that replaces cookie-based targeting with contextual signals delivered in under 100ms. Enables multimodal content understanding for ad targeting without user tracking.

    @mixpeek/prebid
    npm
    Documentation
    Quick Install:
    npm install @mixpeek/prebid

    Features

    Sub-100ms latency for header bidding
    Multimodal content analysis (text, images, video)
    IAB v3.0 taxonomy classification
    Brand safety scoring with sentiment analysis
    Ad adjacency awareness to prevent conflicts
    OpenRTB 2.6 compliant output

    Use Cases

    1

    Contextual targeting without cookies

    2

    Brand safety and suitability filtering

    3

    Competitive separation in ad placements

    4

    Privacy-compliant ad targeting (GDPR/CCPA)

    Integrations

    Prebid.js v6.0+
    OpenRTB 2.6
    VAST

    Details

    LicenseApache 2.0
    Categoryheader bidding
    Registrynpm

    Frequently Asked Questions

    Ready to integrate?

    Get started with Prebid.js RTD Adapter in minutes. Check out the documentation or explore the source code on GitHub.