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Prebid.js RTD Adapter
Privacy-first contextual targeting for header bidding
A Real-Time Data (RTD) module for Prebid.js that replaces cookie-based targeting with contextual signals delivered in under 100ms. Enables multimodal content understanding for ad targeting without user tracking.
prebid
header bidding
RTD
contextual targeting
privacy
GDPR
Get Started
Integrations
Prebid.js v6.0+
OpenRTB 2.6
VAST
Quick Install:
npm install @mixpeek/prebidUse Cases
1
Contextual targeting without cookies
2
Brand safety and suitability filtering
3
Competitive separation in ad placements
4
Privacy-compliant ad targeting (GDPR/CCPA)
Features
Sub-100ms latency for header bidding
Multimodal content analysis (text, images, video)
IAB v3.0 taxonomy classification
Brand safety scoring with sentiment analysis
Ad adjacency awareness to prevent conflicts
OpenRTB 2.6 compliant output
Get Started
Integrations
Prebid.js v6.0+
OpenRTB 2.6
VAST
Details
LicenseApache 2.0
Categoryheader bidding
Registrynpm
Quick Info
LicenseApache 2.0
Categoryheader bidding
Registrynpm
Frequently Asked Questions
Ready to integrate?
Get started with Prebid.js RTD Adapter in minutes. Check out the documentation or explore the source code on GitHub.